Can an API Reveal Who Your Most Profitable Customer Really Is?
For years, Managed Print Services (MPS) providers have relied on metrics such as monthly revenue, page volume, and cost per page to measure the success of a contract. And it makes sense: these figures are easy to obtain and allow companies to compare customers quickly. But there is a problem. None of these metrics, on their own, answer the most important question for any business: How much money does this customer actually contribute to the bottom line? Imagine three MPS cont
Aug 178 min read
